Reckitt Benckiser Group קואפ"ש 2024

מה עושה Reckitt Benckiser Group?

The company Reckitt Benckiser Group PLC (RB) is one of the leading consumer goods companies worldwide. The company is headquartered in Slough, United Kingdom, and employs over 40,000 people in more than 60 countries. RB operates in four main business areas: Hygiene, Health, Beauty, and Food. RB's history dates back to 1823 when Isaac Reckitt founded a company primarily producing starch. In 1840, German chemist Johann Benckiser joined the company, and it was renamed Reckitt & Benckiser. Over the following decades, the company expanded into various countries and diversified its product range. RB's business model is to provide consumers with innovative and high-quality products. The company focuses on research and development and invests approximately $500 million annually in developing new products. RB places great importance on sustainability and aims to make its products more environmentally friendly. In the hygiene sector, RB offers products for household, office, and public area cleaning. The company is known for its brand Lysol, introduced in 1889, which has become a market leader in the disinfectant category. Other important brands in this sector include Dettol, Vanish, and Finish. RB's health business focuses on selling products for pain relief, cold and flu, digestive issues, and sexual health. The brand Nurofen is a key player in this category, as well as Clearasil, Gaviscon, and Durex. In the beauty sector, the company specializes in selling skincare products, hair care and styling products, and men's grooming products. RB holds important brands such as Veet, Durex, and Scholl. In the food sector, RB is a relatively new player and mainly offers baking and cooking products. Brands like French's and Frank's RedHot are important players in this category. Overall, RB is one of the most successful consumer goods companies in the world. Its focus on innovation, sustainability, and quality, combined with strong brands and a broad global presence, has helped the company become a market leader in many of its categories. Reckitt Benckiser Group ist eines der beliebtesten Unternehmen auf Eulerpool.com.